Today PRIIA Cosmetics released 2 of its best-selling products with updated formulations: HydraPrime Oil-Control Powder and Creamy Under Eye Concealer!
Here's why I'm so excited about these updated formulas...
HydraPrime has been reformulated and now contains Japanese Green Tea Leaf Extract. The potent antioxidant and anti-aging properties of Green Tea are a perfect addition to this fabulous face powder. Also, HydraPrime is nearly 100% translucent now, so even deep skin tones can wear this product without worrying about looking 'ashen'. It still has the same amazing oil-control properties that clients have come to love but now it simply has more beneficial ingredients for your overall complexion. It can be worn as a primer AND a finishing powder. It also works wonders for those who have problems with their eye shadows creasing. Simply apply your foundation onto your lids, then apply a small amount of HydraPrime on top and you've got a perfect 'canvas' for layering your favorite shadows and keeping them in place all day (or night) long! If you're an oily-skinned gal (like me), give HydraPrime a try. Your skin will thank you!
Next, our best-selling Creamy Under Eye Concealer has been reformulated to contain not one, but TWO amazing extracts: Cucumber Extract and Licorice Root Extract! Cucumber extract is well-known for its soothing and anti-inflammatory properties and Licorice Root works on lightening and brightening while also decongesting dilated capillaries. Both of these wonderful extracts work synergistically to aid in healing and to help keep the skin even-toned and soothed. Our Under Eye Concealer has been a best-seller ever since we launched it in March 2009. We make and sell so much of this product, I have sometimes wondered if women are eating this stuff! (please don't eat it- it's made for external use only). ;-)
So, if you've got oily skin or dark under eye circles or both (like me...again) - now you have to 2 products to add to your makeup arsenal. You can find them at www.priia.com . Oh, FYI- both of these products are 100% Gluten Free!
-Kelley (a.k.a. The Mineral Makeup Coach)