What Is PRIIA All About?
It doesn’t take a rocket scientist to log onto the Internet and type in the search phrase ‘mineral makeup’. Google alone pulls up 1, 820, 000 entries with the words ‘mineral makeup’! Soon, Google will be able to pull up 1 more listing for the term ‘mineral makeup’…enters PRIIA.
What Makes PRIIA Stand Out From The Crowd?
PRIIA is a unique line of pure and natural hand-crafted mineral makeup that offers something different, something more than the average run-of-the-mill natural cosmetics line.
First off, we hand-craft all of PRIIA’s products. PRIIA is NOT another private-label line purchased from large companies offering bulk cosmetics. Everything at PRIIA is formulated in micro-batches with love, care and the highest artisan quality. All products are made in a private formulating studio that is humidity and temperature controlled and professionally equipped.
Secondly, PRIIA mineral cosmetics are formulated specifically for problematic and sensitive skin types such as acne and rosacea yet any skin type will benefit from using the PRIIA line. As an esthetician, it was important for me to create a line of mineral cosmetics that actually does more than just adhere to the skin. It had to meet the challenges of oily skin (with or without acne), combination skin (with or without acne), dry skin (with or without acne) and rosacea-prone skin.
Most mineral makeup lines on the market today contain basic ingredients such as mica, titanium dioxide, zinc and iron oxides. Although PRIIA mineral cosmetics also contains these ingredients, I’ve also included ingredients such as Kosher Rice Powder, ProVitamin B5, Allantoin (which helps facilitate cellular turnover) and exotic oils and extracts such as Orchid extract, cold-pressed Jojoba oil, Red Raspberry Seed oil and Kukui Nut oil which are soothing and repairing to irritated skin. Each ingredient in the PRIIA line has a specific function, is non-comedogenic, non-acnegenic and virtually 100% hypoallergenic.
The PRIIA line will include an extensive selection of loose mineral foundations, pressed cream mineral foundations, cream concealers, eye shadows, blush, body shimmer powders, oil-control and setting powders, a ‘non-bronzer’ bronzer, eye liners, lip liners, brow products, lip glosses, lipstick hybrids, vegan synthetic brushes, cosmetic accessories, a natural skin care line and much more!
Thirdly, the PRIIA line will be available to both the retail consumer and also the wholesale consumer. Retail business owners, estheticians, cosmetologists, salons, spas, med-spas, dermatologist and plastic surgeon offices will also have the option to purchase packaged cosmetics for private label.
We will offer many different packaging styles, affordable starter options, quantity discounts, no opening order minimums, no reorder minimums, no quantity or case pack minimums and a unique inventory buy-in program. At PRIIA, we believe that starting a mineral cosmetics business shouldn’t have to require a large outlay of capital to get started and keep going. Your success in business is a top priority for us.
What’s NOT Included In The PRIIA Mineral Cosmetics & Skincare Line?
- NO bismuth
- NO talc
- NO cornstarch
- NO stearates
- NO myristic acid
- NO parabens
- NO phthalates
- NO benzoyl peroxide
- NO dyes
- NO lakes
- NO silicones
- NO polymers
- NO sulfates
- NO questionable chemicals
- NO propylene glycol
- And of course, absolutely NO animal testing!
So When Will PRIIA Be Available?
PRIIA is set to launch in the early part of 2009. We’re working diligently to bring this amazing line to you as soon as possible. Stay posted for product launch information!
Cheers!
-The Mineral Makeup Coach







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